BAY AREA DIGITAL WHISPERER
WHAT’S YOUR STORY?
No matter what you’re working on
or what medium
you’re working in,
storytelling
is
at the heart of it.
And . . . that’s a good thing.
The desire to tell what happened is as old as time. What’s changed is the means (camera smartphone), the speed (instantly), and the scale (global).
If you feel daunted by this, that’s certainly understandable. What isn’t ok is sitting on the sidelines dismissing digital storytelling tools (social media) as silly or pointless.
Social media is here to stay. So if you have a message that you need your potential partners, clients, customers, or members to hear, then you need to learn how the space works and how to tell your story in it.
This is where I come in.
I offer support in developing and translating your story into visual communication that works on social media.
As a second set of eyes with design and marketing experience, I help you talk about what you’re doing and why it matters.
I’ve created four packages that represent where most people need to start, but there are many other support options. Take a look and then let me know how I can help you.
SOCIAL MEDIA AUDIT
It helps to have an extra set of eyes look over your existing material and assess what’s working and what isn’t.
I’ll look in your niche across all the major platforms and evaluate your brand and existing messaging. We’ll discuss your goals as they relate to photo, text, and video content and I’ll prepare a content production plan that includes examples of successful content from other businesses in your space.
You’ll leave with a clear roadmap of how to best incorporate your story into every piece of media you create and share.
SOCIAL MEDIA 101
Most people share content across social media platforms with little regard to the individual nuances of each platform. If you think of each social media platform as a country – a place with its own language, culture, customs, and rules – then you’ll understand that a measure of consideration and care should go into what you place where.
I’ll walk you through how each platform’s algorithm and social culture works and we’ll focus on optimizing your profile photo, banner, thumbnails, descriptions, keywords, hashtags, and other behind-the-scenes metadata. You will come away with a solid understanding of the fundamentals of building an audience and an online customer base.
SHORT FORM VIDEO PRODUCTION
I’ve shot, edited, and shared over 500 unique pieces of video content for TikTok, Instagram, Facebook, YouTube, Twitter, and LinkedIn. I know what works on each platform and can show you how to shoot with this in mind.
I’ll teach you how to shoot your own 15, 30, 45 second, and 1 minute videos that highlight you, your product, or your service. I can show you how to edit the videos or do the work for you.
You’ll end up with a fun, informative video that captures the essence of what you bring to the public. I can also work with you to create a longer 3 – 5 minute “video portrait.”
ONE-ON-ONE INSTRUCTION
Are you feeling overwhelmed by your computer, laptop, tablet or phone? You’re not alone. I offer one-on-one remote tutoring sessions. You’ll be able to see my screen and can work alongside me to learn the programs below.
Microsoft: Word, PowerPoint, Publisher
Google: Google Drive, Docs, Slides, Forms, Sites
Adobe: Photoshop, Premiere
macOS: iMovie, Garageband
ABOUT ME
I’ve worked creatively in the digital space for the last 20 years and have loads of enthusiasm for and experience in what is happening with online storytelling right now.
I’ve composed and recorded my own soundtracks, created original music videos, interviewed the public for my street style documentaries, featured local artists on my podcast, and have shared my writing, photography, and videos on Facebook, YouTube, Instagram, TikTok, Twitter, and LinkedIn. Portfolio here.
I understand marketing best practices through years of experimenting with my own content and I’m constantly monitoring content and hashtag trends.
BAY AREA DIGITAL WHISPERER
WHAT’S YOUR STORY?
No matter what you’re
working on
or what medium
you’re working in,
storytelling is
at the heart of it.
That’s a good thing.
The desire to tell what happened is as old as time. What’s changed is the means (camera smartphone), the speed (instantly), and the scale (global).
If you feel daunted by this, that’s certainly understandable. What isn’t ok is sitting on the sidelines dismissing digital storytelling tools (social media) as silly or pointless.
Social media is here to stay. So if you have a message you need your potential partners, clients, customers, or members to hear, then you need to learn how the space works and how to tell your story in it.
This is where I come in.
I offer support in developing and translating your story into visual communication that works on social media.
As a second set of eyes with design and marketing experience, I help you talk about what you’re doing and why it matters.
I’ve created four packages that represent where most people need to start, but there are many other support options. Take a look and then let me know how I can help you.
SOCIAL MEDIA AUDIT
It helps to have an extra set of eyes look over your existing material and assess what’s working and what isn’t.
I’ll look in your niche across all the major platforms and evaluate your brand and existing messaging.
We’ll discuss your goals as they relate to photo, text, and video content and I’ll prepare a content production plan that includes examples of successful content from other businesses in your space.
You’ll leave with a clear roadmap of how to best incorporate your story into every piece of media you create and share.
SOCIAL MEDIA 101
Most people share content across social media platforms with little regard to the individual nuances of each platform.
If you think of each social media platform as a country – a place with its own language, culture, customs, and rules – then you’ll understand that a measure of consideration and care should go into what you place where.
I’ll walk you through how each platform’s algorithm and social culture works and we’ll focus on optimizing your profile photo, banner, thumbnails, descriptions, keywords, hashtags, and other behind-the-scenes metadata.
You will come away with a solid understanding of the fundamentals of building an audience and an online customer base.
SHORT FORM VIDEO PRODUCTION
I’ve shot, edited, and shared over 500 unique pieces of video content for TikTok, Instagram, Facebook, YouTube, Twitter, and LinkedIn. I know what works on each platform and can show you how to shoot with this in mind.
I’ll teach you how to shoot your own 15, 30, 45 second, and 1 minute videos that highlight you, your product, or your service. I can show you how to edit the videos or do the work for you.
You’ll end up with a fun, informative video that captures the essence of what you bring to the public. I can also work with you to create a longer 3 – 5 minute “video portrait.”
ONE-ON-ONE INSTRUCTION
Are you feeling overwhelmed by your computer, laptop, tablet or phone? You’re not alone.
I offer one-on-one remote tutoring sessions. You’ll be able to see my screen and can work alongside me to learn the programs below.
Microsoft: Word, PowerPoint, Publisher
Google: Google Drive, Docs, Slides, Forms, Sites
Adobe: Photoshop, Premiere Pro
macOS: iMovie, Garageband
ABOUT ME
I’ve worked creatively in the digital space for the last 20 years and have loads of enthusiasm for and experience in what is happening with online storytelling right now.
I’ve composed and recorded my own soundtracks, created original music videos, interviewed the public for my street style documentaries, featured local artists on my podcast, and have shared my writing, photography, and videos on Facebook, YouTube, Instagram, TikTok, Twitter, and LinkedIn. Portfolio here.
I understand marketing best practices through years of experimenting with my own content and I’m constantly monitoring content and hashtag trends.
